Designer Vivienne Tam brings blue-chip NFTs to New York Vogue Week along with her new assortment, “Weaving into the Metaverse.”
Tam’s signature model is named a mixture of Japanese and Western vibes. This season, the designer obtained inspiration from futuristic cities, gaming, and web3. Her designs function pictograms of an historical Chinese language language blended with Bored Ape Yacht Membership PFPs, Doodles pictures, CryptoPunks, Meebits, and different non-fungible tokens.
With this launch, Vivienne Tam goals to bridge the bodily world to the digital world. With the intention to obtain it, she showcased the gathering each in actual life and within the metaverse, with the digital expertise constructed by the web3 actual property platform Propy, mirroring the bodily venue. The digital location featured a pink carpet, a catwalk, backstage, and even New York cityscape views. Similar to on the bodily occasion, there have been reside DJs and hosts.
It’s price noting that Tam’s present was supported by the Hong Kong-based web3 incubator CyberPort, of which she is a member. The designer will not be new to NFTs and has beforehand built-in CryptoPunks, BAYC, and CyberKongz imagery into her Spring Summer season 2023 trend assortment.
On a facet word, Vivienne Tam will not be the primary designer to showcase her assortment within the metaverse. Final week, American model BCBGMaxAzria and celeb stylist Maeve Reilly offered their collaborative assortment in Decentraland.
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