Virtune faucets Polkadot to advertise staked DOT ETP throughout the Nordics

starcrypto – Swedish digital asset supervisor Virtune has partnered with Community to advertise its Staked Polkadot Trade-Traded Product (ETP) throughout the Nordic area. 

The collaboration will reportedly improve consciousness of Virtune’s ETP providing, which was listed on Nasdaq Stockholm in January 2024 and supplies traders with entry to Polkadot (DOT) via a regulated and bodily backed construction.

The Virtune Staked Polkadot ETP presents a 1:1 publicity to Polkadot, with staking rewards offering a further 4% annual yield earlier than charges. The regulated automobile is out there for each institutional and retail traders in Sweden, Finland, Norway, and Denmark.

The partnership with Polkadot will assist a advertising and marketing marketing campaign to bridge the information hole about Polkadot’s blockchain expertise and its funding alternatives, in response to Virtune’s CEO, Christopher Kock. 

The marketing campaign will function academic content material, out of doors and digital advertisements, and large-scale occasions to focus on Polkadot’s capabilities and the funding potential of DOT. It can give attention to Polkadot’s progress in areas like decentralized finance, gaming, real-world belongings, and synthetic intelligence.

Kock additional acknowledged, “Following an extended and collaborative course of with Polkadot Opengov, we’re each happy and humbled to have earned the belief of the Polkadot group to steer Polkadot adoption within the Nordic monetary market. We acknowledge a major information hole on this area concerning Polkadot’s nice capabilities, and we’re dedicated to bridging this hole via a complete marketing campaign.”

Virtune’s regulated ETP is backed by Coinbase (NASDAQ:) Custody, which allows staking immediately from chilly storage, with DOT tokens by no means despatched to 3rd events. The product is well accessible to traders via platforms like Avanza and Nordnet, offering liquidity with out lock-up durations.

Polkadot’s OpenGov system, which funds ecosystem growth via community-approved proposals, supported the collaboration. With the marketing campaign set to boost Polkadot’s profile within the Nordics, Virtune hopes to draw new traders to the blockchain and its rising ecosystem of tasks.

Earlier this yr, Polkadot streamlined its governance mannequin to allow simultaneous voting on a number of points, all immediately managed by the group. Polkadot’s OpenGov system is a serious development in decentralized governance, giving DOT holders full management over the community with none central authority.