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- SolSea collaborates with Coca Cola Serbia for EXIT Competition.
- The partnership entails merchandise and Coca Cola-Serbia NFTs.
- This isn’t Coca Cola’s first leap into the NFT realm.
Coca-Cola Serbia has joined forces with SolSea an, to launch a spread of merchandise for Serbia’s EXIT Competition. The drop consists of bodily hoodies and a particular NFT assortment on SolSea, a market on the Solana blockchain.
Based on the main points from the announcement, this alliance is centered round a characteristic known as the “Magic Mirror”, which could be discovered within the Coca-Cola Serbia space on the EXIT Competition. It’s a major digital attraction that’s prone to supply a enjoyable expertise for festivalgoers.
With the assistance of applied sciences just like the ALL.ART Protocol and SolSea, they’re additionally providing an unique merchandise assortment. The gathering options 3D fashions of each short-sleeved shirts and sleeveless shirts, together with a restricted amount of 100 hoodies. These unique hoodies are accompanied by distinctive NFTs reserved for VIP members. Moreover, a choose variety of these unique hoodies will likely be made obtainable throughout the occasion.
The present collaboration from Coca-Cola is obtainable by means of Coca-Cola Serbia, and provides to the comfortable drink large’s rising checklist of Coca-Coll NFTd. In July 2021, Coca-Cola held an public sale for 4 NFTs in celebration of Worldwide Friendship Day. These NFTs had been created on the Ethereum (ETH) blockchain and could be discovered on OpenSea.
In 2022, Coca-Cola launched a second set of NFTs on the Polygon (MATIC) community to mark the identical event. The identical yr, Coca-Cola additionally launched Pleasure Month NFTs for charitable functions, and its Center East division collaborated with Crypto.com to supply FIFA World Cup Qatar NFTs.