Revolutionizing media monetization by unlocking the facility of possession in web3 – SlateCast #52

Within the newest episode of the SlateCast, we have a look at Entry Protocol‘s new web3 subscription service, which is being built-in into the starcrypto ecosystem. The podcast covers:

• Introduction to Entry Protocol and the issue it goals to resolve
• Overview of the ACS staking mannequin and the way it modifications the connection between creators and shoppers
• Dialogue of the launch date and partnerships with main publications within the Web3 house
• Rationalization of how possession and token inflation work within the Entry Protocol ecosystem
• Comparability of Entry Protocol to off-chain options like Patreon and the advantages of possession in Web3
• Potential for value-add methods on prime of the staking mannequin, together with tiered staking and loyalty packages
• The challenges of bringing Web2 creators to Web3 & person expertise hurdles of Web3
• The longer term imaginative and prescient for entry protocol and plans for its progress
• The partnership between Entry Protocol and starcrypto

Entry Protocol

Entry Protocol is a brand new platform that goals to combine content material into an on-chain atmosphere and construct communities. starcrypto, in collaboration with Entry Protocol, is about to launch a brand new product quickly. Entry Protocol gives a brand new resolution to the basic downside of low viewers penetration charges amongst media firms.

“The issue we’re making an attempt to resolve is the sort of New York Occasions $24.99 subscription that doesn’t convert and nobody desires to pay for.”

Even the highest media firms have solely half a % or 0.3% viewers penetration charges, and the prevailing subscription mannequin is just not working. Entry Protocol solves this downside by way of the ACS staking mannequin, the place the creators create a staking pool, and customers purchase ACS tokens and stake them within the creators’ pool. As soon as they’ve staked, they obtain entry to some premium content material. This mannequin modifications the connection between the patron and the creator from worth extractive to proudly owning part of the entry ecosystem and subscribing by way of that.

“Right here if you subscribe to issues, you additionally personal part of your complete entry ecosystem. And so you’ll be able to profit from the truth that we’ve got nice publications that can carry on much more customers and that possession is basically highly effective.”

Creators generate profits not directly by way of income from inflation, and a part of it goes to them. Publishers may view this as a recurring income facet. The ACS token demand is tied to the subscription demand from the companions on board and the customers they’re in a position to onboard.

The rewards going to publications reminiscent of starcrypto, the Block, CoinGecko, Crypto Briefing, and so on., will not be anticipated to create draw back potential because the reward charge is equal to the bitcoin block rewards have been, which is totally superb. Furthermore, publications can layer numerous methods on prime, reminiscent of particular leisure or occasions for particular customers. The idea of possession is highly effective in web3, and proudly owning part of the entry ecosystem may be very engaging for shoppers.

The speculation is that possession will make the patron subscription extra engaging than the prevailing subscription mannequin. The success of Entry Protocol’s program with Coin Gecko, the place customers can convert their candies to locked ACS subscriptions for a yr, is an effective knowledge level that the brand new mannequin can work.

The imaginative and prescient for Entry is to turn out to be a completely community-run protocol and a monetization layer for numerous platforms. It plans to launch in Q1 2023, and updates may be discovered on its web site and social media channels.