English
Arabic
Chinese (Simplified)
Indonesian
Russian
The Japanese automobile producer Nissan is leaping on the metaverse bandwagon with the latest submitting of 4 new web3-related logos. Nissan filed the brand new logos for the Infiniti, Nismo, and Nissan manufacturers on March 7 with the US Patent and Trademark Workplace. Nissan’s transfer into the web3 area indicators a rising development amongst automobile producers to combine blockchain know-how and metaverse into their operations.
As per the USPTO filings, Nissan has disclosed its intentions to determine a market for NFT buying and selling and minting. The corporate additionally plans to develop digital merchandise, resembling garments, vehicles, toys, headgear, and buying and selling playing cards. It goals to supply metaverse promoting providers and leisure providers, together with paintings, on-line movies, audio, music, sounds, and buying and selling playing cards. As well as, Nissan intends to create non-downloadable digital pockets software program and launch a web site offering info on its proposed NFTs and their workings.
That is removed from Nissan’s first foray into blockchain options and the metaverse. Nissan had already launched NFTs in partnership with blockchain gaming large Animoca Model’s subsidiary Grease Monkey Video games.
The corporate’s Japan unit has began exploring the potential of promoting vehicles within the metaverse. Nissan Japan is conducting a three-month (from March 8 to June 30) demonstration of its digital retailer, “Nissan Hype Lab.” Within the retailer, clients can research, take a look at drive, seek the advice of, and buy Nissan autos whereas within the metaverse. The digital storefront is accessible 24/7 by way of PC or smartphone, and clients can create custom-made avatars. Digital gross sales employees can be found for interactions throughout particular hours, and clients can order vehicles and finalize buy contracts by means of this gross sales workplace. Nissan Japan goals to discover new automobile gross sales strategies by means of this trial.
Final yr, Nissan introduced the creation of a digital showroom to launch vehicles and host occasions. With an AR interface Invisible-to-Seen, the showroom replicates Nissan Crossing Gallery in Tokyo.
Learn extra: