Interview With BingX Chief Product Officer: What Six Years Means to An Trade

Searching for insights into the crypto world? Dive into our interview with Vivien Lin, Chief Product Officer at BingX, the place we discover their distinctive strategy in a crowded market. From progressive options to strategic partnerships, uncover how BingX is reshaping the trade recreation and gearing up for international growth. Plus, get Lin’s tackle the latest Bitcoin halving and classes realized for ongoing success.

1. How does BingX differentiate itself from different platforms, and what makes its strategy distinctive?

At BingX, we’re all about placing our customers first. Constructing a crypto trade? Certain, that’s thrilling. However what actually units us aside is our dedication to cultivating a group that resonates with merchants of all ranges.

Let’s dive into a fast instance to point out what we imply. We observed that merchants weren’t too comfortable about slippage when setting their take revenue/cease loss orders, regardless of our efforts to collaborate with liquidity suppliers to stabilize the marketplace for perpetual contracts. So, we went again to the drafting board, looking for a clearer option to sort out this pesky concern.

Enter our progressive answer: for a nominal payment — just some foundation factors — we provide value safety. This implies we assure our customers’ commerce will execute on the value they set, with no surprises. And right here’s the kicker: in contrast to advanced choices, our value safety characteristic is easy, with out the headache of getting to know maturities or strike costs. It’s simply easy, efficient, and completely aligned with what the customers anticipate. This is only one approach we’re rethinking the trade recreation to make sure it’s successful for customers.

2. Reflecting on BingX’s sixth anniversary, what are the important thing milestones or achievements that stand out to you probably the most?

As we have a good time BingX’s sixth Anniversary, it’s fairly the journey to look again on. Not everybody realizes that BingX has been round for six years. Throughout this time, we’ve chosen a path of quiet progress, focusing our energies on delivering the very best expertise to our 10 million customers. Maybe considered one of our proudest achievements is being the primary trade to introduce revolutionary copy buying and selling options to crypto buying and selling. This progressive strategy has not solely set us aside however has considerably enhanced the buying and selling expertise on our platform.

Our dedication and onerous work have paid off, propelling BingX to nice heights. We’ve seen outstanding success, with our buying and selling quantity skyrocketing to a powerful $12 billion per day. Moreover, the platform now boasts a various portfolio with 750 new tokens listed, and we’ve expanded our language help to 18 languages. These milestones are a testomony to the unbelievable progress we’ve made.

However, as we replicate on our previous achievements, we’re additionally seeking to the long run. It’s time for a method shift. Whereas our dedication to our customers stays unwavering — they may all the time be our prime precedence — we’re gearing as much as take BingX international. This 12 months marks a major push in our international growth technique, aiming to introduce BingX’s distinctive services and products to extra markets worldwide.

You’ll quickly discover BingX making its mark in numerous corners of the globe. But, as we develop, we’re not shedding sight of what’s necessary: customizing our services and products to satisfy the precise wants of every market. We perceive that every area has its distinctive challenges and alternatives, and we’re dedicated to tailoring our choices to make sure we meet, and exceed, the expectations of our customers, regardless of the place they’re

3. May you share any standout moments or insights you gained from attending the TOKEN2049 convention?

Attending TOKEN2049 was an absolute experience, and I’ve bought masses to share! First off, let’s simply say that in the case of the crypto group, there’s no stopping us. Regardless of the floods in Dubai, all of us someway made it. Image this: a few of our colleagues, decided to not miss out, ended up in Oman due to the climate however nonetheless managed to hitch the occasion. Now if that’s not dedication, I don’t know what’s!

 And let’s not overlook the backdrop to all this pleasure. After two fairly silent years, the place it felt like every little thing was on pause, this convention was a burst of vitality. It was like watching the crypto world come again to life in probably the most vibrant approach. Bitcoin and cryptocurrency, regardless of the ups and downs, have this unbelievable knack for bouncing again. It’s resilience and vitality like nothing else.

Being there, seeing the willpower and fervour, actually impressed upon me how unstoppable the Bitcoin and cryptocurrency motion is. It’s extra than simply transactions and know-how; it’s concerning the group, the drive, and this simple power that retains pushing us ahead. So yeah, TOKEN2049 wasn’t simply one other convention. It was a testomony to the spirit of the crypto world, proving but once more that we are able to climate any storm (actually!) and are available out stronger.

4. Are you able to clarify how BingX teaming up with Chelsea FC suits into the corporate’s targets or plans?

This strategic partnership marks BingX’s inaugural foray into sports activities and leisure and a testomony to shared commitments to excellence. It unites two trade powerhouses poised to form the long run. It’s all the time necessary for us to choose manufacturers that strategically align with us. Each BingX and Chelsea F.C. share a ardour and dedication to investing sooner or later and empowering those that are near the respective manufacturers.

On this dynamic partnership, Chelsea and BingX have collaborated on a variety of actions specializing in international model progress and interesting each Chelsea followers and BingX customers by way of thrilling digital and bodily content material. We lately kicked off celebrating Empowered with Chelsea F.C., displaying empowerment isn’t only a phrase, however a every day dedication to progress and help. BingX will join with a whole lot of tens of millions of loyal Chelsea followers worldwide and billions tuning into the Premier League every season.

5. What’s your tackle the latest Bitcoin halving’s influence on BingX and the broader cryptocurrency market?

Whereas necessary, the Bitcoin halving didn’t immediately influence BingX since we solely facilitate the shopping for and promoting of Bitcoin. We did, nevertheless, host numerous buying and selling occasions to commemorate the halving event, which is particular and distinctive to the asset, highlighting its shortage.

The influence of the halving on the better cryptocurrency market continues to be being felt. Nevertheless, whereas costs usually dip in a retrace part following the halving, it’s tough to solely level a finger to this halving for the dip available in the market. With so many micro and macroeconomic occasions occurring, traders had been despatched  right into a risk-off mode, promoting property like Bitcoin. Due to this fact, the halving needs to be checked out not independently however as an element of the broader cryptocurrency market.

6. What necessary classes have you ever realized as BingX’s Chief Product Officer for its ongoing progress and success?

Crucial lesson I’ve realized is to all the time be user-centric. This encompasses listening to each new and long-term customers so your whole ecosystem can keep retention. As we have now seen, the market has grown and altered from 2022 to now. The businesses which have weathered the storm are those who develop and launch merchandise that cater on to what the consumer wants. Making certain merchandise are user-friendly may even provide the edge.