How Web3 can stop Hollywood strikes – Replay joins Cointelegraph Accelerator

Streaming video is without doubt one of the fastest-growing markets on the earth, with the OTT video trade alone projected to succeed in $200 billion in 2023. Quick for “over-the-top” video, the OTT video ecosystem consists of on-demand video in addition to ad-supported video content material, and it’s primarily pushed by the expansion of established Web2 streaming platforms, together with Netflix (NASDAQ:), Hulu and Disney+.

Whereas the stories challenge an $300 billion income for the streaming video enterprise by 2027, the lopsided revenue-sharing mechanics of the trade creates an unhealthy steadiness between the creators of worth and the platforms distributing that content material. The centralized nature of the video streaming ecosystem permits for opaque distribution and lets platforms seize the overwhelming majority of the income, leaving minimal worth for video creators.

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