Fold and Visa Broaden Partnership to Broaden Bitcoin Rewards Program

Bitcoin rewards app Fold and Visa introduced Thursday that they’ve expanded their ongoing partnership.

Visa will now be the unique community associate for Fold’s pay as you go debit and bank card merchandise in North America, Europe, Latin America and the Caribbean.

The 2 corporations first teamed up in 2020 to situation a debit card that supplied rewards in Bitcoin (BTC) as an alternative of conventional rewards factors. Customers have earned greater than $30 million in bitcoin rewards for the reason that debit card launched.

In accordance with Fold CEO Will Reeves, the expanded partnership comes amid rising demand for bitcoin entry exterior the US.

Below the brand new partnership, Fold and Visa will enter new markets, and their enterprise growth plans embrace empowering current native monetary providers corporations to launch their very own bitcoin rewards by Fold infrastructure.

“Fold’s mission is to make bitcoin extra accessible to everybody, and this expanded partnership with Visa will assist us obtain that aim,” Reeves mentioned. “Our customers have already earned hundreds of thousands of {dollars} in bitcoin rewards with our debit playing cards, and we’re excited to proceed rising our partnership with Visa to convey bitcoin to much more folks all over the world.”

Cuy Sheffield, head of encryption at Visa, mentioned the corporate is dedicated to supporting the event of digital currencies and serving to companions such because the Fold construct new enterprise and income streams.

“We’re excited to develop our partnership with Fold to convey bitcoin rewards to much more folks and companies all over the world,” Sheffield mentioned. “As demand for digital currencies continues to develop, Visa is dedicated to offering our companions with the instruments and infrastructure they want to achieve this area.”