English
Arabic
Chinese (Simplified)
Indonesian
Russian
Revealed: October 18, 2023 at 10:23 am Up to date: October 18, 2023 at 10:23 am
Edited and fact-checked:
In Transient
Altava has joined forces with Renault Korea Motors to launch the Xperience Mor3 marketing campaign for XM3 E-Tech Hybrid, providing customized experiences for people.
The marketing campaign includes a 3,333 NFT assortment and leverages Atlas, a 3D generative AI platform.
Style-tech firm Altava has partnered with Renault Korea Motors to introduce Xperience Mor3, a Web3 digital marketing campaign that goals to advance digital experiences inside the metaverse. This marks Renault Korea Motors’ third foray into the world of NFTs, following the Create Your Epic Automotive and Create Your SM6 tasks.
As Andy Ku, co-founder and CEO of Altava, defined in an announcement, the Xperience Mor3 marketing campaign entails “AI-generated NFTs for every holder’s persona that create a extra humane reference to Web3 applied sciences.”
Guided by famend French 3D artist Guillaume Sauzey, and with a vital help from Braw Haus, the partnership has revitalized the XM3 E-Tech Hybrid mannequin, providing every particular person a personalized expertise tied to their distinct persona.
The NFT assortment contains 3,333 digital belongings. Moreover, the undertaking entails Atlas, a 3D generative AI platform that explores human-machine collaboration.
Past the NFT assortment, Altava has unveiled an interactive browser-based mini-personality check, aligning with Renault Korea’s core values of innovation and expertise. Relying on the check outcomes, customers are rewarded with visually distinctive NFTs mirroring their persona.
Altava Group has a observe document of working with famend world manufacturers like Fendi, LVMH, The Sandbox and Prada. Its new marketing campaign presents numerous enticing rewards, together with Klaytn tokens and NFTs.
The partnership additionally displays Renault Korea Motors’ dedication to acknowledging artists in rising tech areas, showcasing the mix of artwork, tech and the automotive business. In keeping with the press launch, the XM3 E-Tech Hybrid, identified for its design and practicality, supplies a canvas for this fusion of auto and digital artwork, ushering in an thrilling new period of automotive interplay.
Disclaimer
Any knowledge, textual content, or different content material on this web page is supplied as basic market data and never as funding recommendation. Previous efficiency is just not essentially an indicator of future outcomes.
The Belief Undertaking is a worldwide group of stories organizations working to determine transparency requirements.
Agne is a journalist who covers the most recent developments and developments within the metaverse, AI, and Web3 industries for the Metaverse Submit. Her ardour for storytelling has led her to conduct quite a few interviews with specialists in these fields, at all times searching for to uncover thrilling and interesting tales. Agne holds a Bachelor’s diploma in Literary Research and has an intensive background in writing about a variety of matters together with cybersecurity, journey, artwork, and tradition. She has additionally volunteered as an editor for the animal rights group, the place she helped increase consciousness about animal welfare points. Presently, Agne splits her time between Barcelona, Spain, and Vilnius, Lithuania, the place she continues to pursue her ardour for journalism. Contact her on [email protected].
Extra articles
Agne is a journalist who covers the most recent developments and developments within the metaverse, AI, and Web3 industries for the Metaverse Submit. Her ardour for storytelling has led her to conduct quite a few interviews with specialists in these fields, at all times searching for to uncover thrilling and interesting tales. Agne holds a Bachelor’s diploma in Literary Research and has an intensive background in writing about a variety of matters together with cybersecurity, journey, artwork, and tradition. She has additionally volunteered as an editor for the animal rights group, the place she helped increase consciousness about animal welfare points. Presently, Agne splits her time between Barcelona, Spain, and Vilnius, Lithuania, the place she continues to pursue her ardour for journalism. Contact her on [email protected].
Extra articles