Trademark legal professional predicts authorized fights forward with Twitter’s rebrand to X

Josh Gerben, a trademark legal professional with Gerben Mental Property, has advised the corporate previously generally known as Twitter may spend upward of $100 million in coping with litigation because of the X rebranding.

In a July 25 X thread, Gerben predicted that lawsuits in opposition to X associated to trademark infringement may seem in United States courtrooms “within the subsequent few weeks,” with authorized issues on the worldwide stage more likely to be a “very huge situation” for years. U.S.-based corporations together with Microsoft (NASDAQ:) and Meta already personal related “X” emblems for various services, and plenty of others might have grounds for a lawsuit in opposition to X.

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